Look Before You Launch
34% of the homes listed in the past 30 days are under contract, so buyers are buying homes that are priced and prepared well. 11% of them went under in the last 14 days, so the market is starting to deteriorate.
Every luxury market is scored out of 10 on three things: how many listings sell rather than coming off unsold, how much of the standing inventory is under contract, and how long homes are taking to go under. The flag follows that score — double green above 7.4, green 6.1 to 7.4, yellow 4.0 to 6.0, red 3.0 to 3.9, double red below 3.0. The contract columns beside each market cover the last 30 days and the last 14, and the arrow compares the two. Both are explained at the bottom of this page.
2 Improving|16 Pulling Back|0 No Read
0% Seller’s|83% Buyer’s|17% Neutral
One question, asked of two groups of listings: of the homes that came on the market, how many have already found a buyer?
Homes listed 8 to 38 days ago that are sold, pending or under contract ÷ all homes listed in that window
Nothing listed in the last week counts. A home needs time on the market before its silence means anything, and counting day-old listings as failures would drag every market down.
Why it matters: This is the plainest test a seller can apply. Out of everyone who listed last month in this market, what share already has a contract? If two out of three are still sitting, that is what a new listing is joining. The flag follows this number and nothing else.
The same count, run on homes listed 8 to 22 days ago
These listings have had half as long to find a buyer, so they are held to half the 30 day rate. Clear that bar and the arrow is green; fall short and it is red.
Why it matters: The 30 day number tells you where the market has been. This one tells you where it is heading. A market can post a respectable month and still be going quiet right now — the newest listings are the first place that shows up, and they show up here weeks before the monthly figure moves.
Why both. The flag is the ground a seller is standing on today. The arrow is the direction it is moving. A green flag with a red arrow is a market that has been good and is cooling — list now. A red flag with a green arrow is a market coming back — waiting may be worth it. Neither number alone tells a seller when to launch.